Campaign Book
This campaign book was created for COM484 on Canva. I worked alongside Hailie Heintz, Danny Harbaugh, Chris Young, and Cristina Ricci. This was created for the local client, LifeLink FL, and consists of research, data analysis, deliverables, budgeting, social media managing, and more. For this project I worked as the social media director.
Campaign Phase 2
This campaign phase 2 was created for COM484 on Canva. I worked alongside Hailie Heintz, Danny Harbaugh, Chris Young, and Cristina Ricci. This was created for the local client, LifeLink FL, and consists of research, data analysis, social media listening, and more. For this project I worked as the social media director.
Campaign Phase 1
This campaign phase 1 was created for COM484 on Canva. I worked alongside Hailie Heintz, Danny Harbaugh, Chris Young, and Cristina Ricci. This was created for the local client, LifeLink FL, and consists of research, data analysis, social media listening, and more. For this project I worked as the social media director.
Office of Graduating and Continuing Studies Research and Campaign
This campaign phase 1 was created for COM470 on Canva. I worked alongside Rachel Freeman, Grace Attig, and Kiya This was created for the local client, The University of Tampa's Office of Graduate and Continuing studies. This research consists of research, data analysis (qualitative and qualitative, social media listening, and more. For this project I worked as the editor.
Office of Graduating and Continuing Studies Research
This campaign phase 1 was created for COM470 on Canva. I worked alongside Rachel Freeman, Grace Attig, and Kiya This was created for the local client, The University of Tampa's Office of Graduate and Continuing studies. This research consists of research, data analysis (qualitative and qualitative, social media listening, and more. For this project I worked as the editor.
News Release, Fundraising Letter, and
Op-Ed Article
This Document contains a news release, fundraising letter, and an Op-ed article. This was created for COM384, and for local client The Sierra Club of Florida's chapter. They represent the skills in being able to adequately write each one of these pieces.
Spicy Boi Hot Sauce Campaign Gif
Spicy Boi Hot Sauce was a fictional brand I created a campaign for in COM302. Spicy Boi is a hot sauce brand that "originates" in Tampa FL, and grows the hottest peppers. I created this gif on Adobe Premiere and it uses 32 frames. I created the logo, the Hot png, and animated it moving to create a gif.
Spicy Boi Hot Sauce Campaign Logo
Spicy Boi Hot Sauce was a fictional brand I created a campaign for in COM302. Spicy Boi is a hot sauce brand that "originates" in Tampa FL, and grows the hottest peppers. I created this logo on Adobe Illustrator. The peppers are PNGs I turned into vectors.
3D T-shirt deliverable
Spicy Boi Hot Sauce was a fictional brand I created a campaign for in COM302. Spicy Boi is a hot sauce brand that "originates" in Tampa FL, and grows the hottest peppers. I created this gif on Adobe Substance 3D modeler. The shirt was created by me uses a series of points. It has the logo placed on it and I used a light to make it have a reflection to look more realistic.
I created my Instagram in 2013, and have recently taken interest in becoming a content creator. I edit all of my photos on Adobe Lightroom and have created my own presets in which I sell for profit. Each week I map out the pictures I want to take, and plan my feed color coordinated so it will have a common theme. I currently have 8,000 followers and hope to grow my Instagram to 10k within the next month. I try to keep my Instagram a specific branding that falls under the category of "beachy." In addition, instagram has greatly taught me social media analytics. It shows reach, impressions and insights. Also, you can see where the majority of your followers are viewing your posts from. I use many different hashtags relating to my posts so people will easily be able to find me, and so I can build my brand with the correct target audience.
I created my Instagram food Instagram 3 months ago, and have recently taken interest in becoming a content creator. I edit all of my photos on Adobe Lightroom and have created my own presets in which I sell for profit. Each week I map out the pictures I want to take, and plan my feed color coordinated so it will have a common theme. I enjoy eating and would like to show other people the places I go. Over the last 3 months I have only gained 90 followers, but I hope to grow this Instagram as well as my personal Instagram. Starting a second account has shown me how to further grow my reach with the use of hashtags and interaction with other content creators.